TLD Comparison
.shop vs .store
A detailed comparison of .shop and .store domain extensions — pricing, features, and best use cases.
Our Verdict
Both .shop and .store are solid choices. .shop is best for online shops, while .store excels for e-commerce stores.
| Feature | .shop | .store |
|---|---|---|
| Registration Price | $34.99/yr | $49.99/yr |
| Year Introduced | 2016 | 2016 |
| HTTPS Required | No | No |
| Est. Registrations | 700K+ | 500K+ |
| Growth Trend | Stable | Stable |
| Registry | GMO Registry | Radix |
| Name Availability | High | High |
.shop Advantages & Disadvantages
Advantages
- Universally understood
- International appeal
- More affordable than .store
- Good availability
Disadvantages
- Less established than .com
- Competes with .store for same audience
- Some registrars charge premium renewal
.store Advantages & Disadvantages
Advantages
- Clear e-commerce association
- Excellent name availability
- Memorable for online shops
- Works globally across languages
Disadvantages
- Higher registration price ($30-50/year)
- Limited to retail/commerce use case
- Less brand recognition than .com
.shop Best For
- Online shops
- Small businesses
- International retailers
- Boutique stores
- Artisan sellers
.store Best For
- E-commerce stores
- Online retailers
- DTC brands
- Marketplace sellers
- Retail businesses
Frequently Asked Questions
What is the difference between .shop and .store?
.shop and .store are both e-commerce TLDs. .shop tends to be cheaper and has stronger international recognition, while .store implies a larger retail operation. Both are valid choices for online sellers.
Is .store good for an online shop?
Yes, .store is one of the best TLDs for e-commerce businesses. It clearly communicates your site's purpose and often allows you to secure a shorter, more brandable domain name than you'd find in .com.
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